4 Tubs of Cerise Semi-Permanent Directions Hair Colour from La Riche, Made in the UK, 100% Vegan and Cruelty Free

---

As iconic as it looks, this strong, deep pink will leave a lasting-impression on anyone who sees it, wears it and can’t live without it.

Ingredients
Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Propylene Glycol, Methylparaben, Formic Acid, Basic Violet 16, Basic Violet 2, HC Yellow No.4, Basic Red 51.

100% vegan friendly and cruelty-free

All Directions colours are inter-mixable to create a new shade